News/Latestnews.aspxThe latest news from the HMA Digital Marketing teamhttp://www.hma.co.uk/News/Latestnews/MEPCiPhoneAppLaunch.aspx122be8ee-b29d-4a7e-8465-f57481a2d38bHMA are delighted to announce the launch of MEPC's first iPhone App giving customers immediate access to office, laboratory and industrial availability across the eight MEPC Business Estates. The information within this App is taken from the MEPC website, so that availability information is all updated in a central location. Following this launch, MEPC are exploring opportunities to expand the reach of this App to other devices including the iPad, Blackberry and Android. The App is available now and can be downloaded for free from the App store http://www.hma.co.uk/News/NewsArchive/ScarboroughDevelopmentGroupGetthe3DTreatment.aspxe4369c5c-a573-4fc1-9fc8-973fd6c479fdLongstanding HMA client Scarborough Development Group, called upon HMA 3D to create CGI images of their prospective office development in Slough, Berkshire.Using the latest 3D technology and rendering software we worked closely with the architects to establish the views they required which included 5 externals of the building. This created state of the art 3D imagery of the proposed grade A office space which included impressive brick, glass work and was used as an integral part of the planning application.Consequently, Scarborough Development has now been given the go ahead for the new development on Herschel Street, Slough.http://www.hma.co.uk/News/Latestnews/SheffieldEngineeringGateway.aspx2d9831fa-dda7-4c68-9346-876fb032cc91HMA Digital Marketing has designed and developed a new website for Sheffield Engineering Gateway (SEG) - an initiative of the Engineering Faculty at the University of Sheffield set up to facilitate collaborative partnerships between companies and the University. The new website provides a portal into the world-class expertise and facilities available within the Engineering Faculty of the University, providing users with the tools to search or browse these areas for information specific to their requirements. With details on how to work with the University, short course information, links to commercial centres and funding opportunities, this site is a one-stop-shop for businesses looking to benefit from services that the University can offer. Powered by HMA's Microsoft Certified CMS, the SEG team has the ability to update the information throughout the site including all the expertise and facility information that powers the search. The site also includes an introductory video from Neale Daniel, the Gateway Manager, who was keen to put his personal touch on the site and provide a face to the organisation. “We are very impressed with how the project has run and the support provided has been second to none.” Neale Daniel, Gateway Manager, University of Sheffield. Other University Faculties are now interested in adopting this website structure to facilitate business relationships within their own industries so watch this space! http://www.hma.co.uk/News/Latestnews/MEPCTVLaunch.aspx280ec6c4-6c94-4e76-b55b-3b359af507f4One of HMA's commercial property clients, MEPC has today launched MEPC TV, providing a platform for the company to showcase its activities on and around the eight MEPC Estates via a video portal. Operating at a business to business level, MEPC needed to ensure that information is accessible 24/7 and whilst You Tube is an excellent platform for sharing video content, this and many other Web 2.0 sites are often blocked on corporate networks. Having recognised that this could reduce the reach of video content for MEPC's target audience, HMA has provided MEPC with a dedicated video streaming server and created the MEPC TV platform to overcome these restrictions. Rick de Blaby, Chief Executive of MEPC comments “We are always looking for new ways to engage with people, MEPC TV is a new and exciting concept that allows us to really showcase what we do every day on our Estates”. HMA has also been working with MEPC to launch its first iPhone app which will provide the ability to view current availability across its portfolio - this will be available from the App store soon so watch this space! http://www.hma.co.uk/News/NewsArchive.aspxf253cf23-04b0-453b-a8f6-7446c5365b7dhttp://www.hma.co.uk/News/Latestnews/NewBrandIdentityforSpacia.aspx9c4e74ac-280b-479f-9aa1-c56fe3c2b6ccSpacia - one of the UK's largest small business landlords has rebranded as ‘Network Rail Property'. Following the decision to enhance the Network Rail brand by incorporating the property arm of the business under the umbrella identity, HMA Digital Marketing has updated the look and feel of the website to follow the new guidelines. Having worked with Spacia for over 15 years, HMA worked closely with the marketing, IT and corporate affairs departments of Network Rail to achieve consistency between this and the main website, thus ensuring that the user experience when navigating between the two is seamless. HMA was able to implement the new brand quickly and economically as the recently redeveloped website operates on a template basis using HMA's Microsoft Certified Content Management System. http://www.hma.co.uk/News/Latestnews/StoreholdSuccess.aspx6e2fe4fb-d381-4292-9870-aabe37f3714aHMA Digital Marketing has recently provided CBRE with consultation and online digital document storage solution for two of their client's developments - Kings Waterfront and Albert Dock in Liverpool. Storehold will provide both developments with an online archive for important documents which can be managed and downloaded at any time by anyone with permission to access the system. The straightforward but flexible permissions system securely allows authorised users to easily retrieve and upload documents to Storehold with access reports to monitor usage. http://www.hma.co.uk/News/NewsArchive/HMABusyintheOrchard.aspx805ea960-4f69-4e93-bf5a-72de49c82aa7HMA PR has been very busy with the Orchard Square Shopping Centre account. Celebrating it's 20th anniversary this year, Orchard Square, Sheffield has enjoyed active, on site PR activity to mark the occasion - with both media success and community link success too. Activities at the square have stepped up a gear for the double decade anniversary, starting with a 20 year Art Competition for Sheffield primary school children. Other activities taking place included Storytelling Sessions for National Storytelling Week, non-stop love songs leading up to Valentines Day, a Fairtrade Fun Coffee Morning to support Fairtrade Fortnight and the Easter weekend saw the Easter Bunny making guest appearances combined with magic shows, balloon modelling and musical entertainment.Alongside the on site activity there has been individual tenant activity together with numerous book signings, initiatives and store openings including the new flagship River Island store which opened in April.All initiatives and activities have proved very successful achieving media coverage in the Sheffield Star, Sheffield Telegraph, Hallam FM, Barnsley Star, York Star with public interest being gained, as well as support from Sheffield Wednesday Football Club, Traidcraft, Fairtrade Organisation and of course the tenants.http://www.hma.co.uk/News/NewsArchive/HMA3DHelpWithAMasterplan!.aspx7bff70cf-e329-4bf6-8a51-ed213357e975Lingfield Point based in Darlington, is a business community with a vision.Owned by the Marchday Group, a longstanding HMA client, Lingfield Point is currently taking on a programme of regeneration and has called upon HMA 's expertise in 3D visualisation to aid this process.The ‘masterplan' is for national recognitition as a sustainable regeneration scheme, part of which involves the regeneration of an iconic building within the site. The Powerhouse, once the ‘engine room' for the site is to be transformed. HMA 3D were appointed to design and develop internal and external, indicative computer generated images, (CGI's) to show how the space could be used and to form part of the major public consultation exercise. http://www.hma.co.uk/News/Latestnews/TheCrownJewels.aspxbb972510-ec52-42b6-9102-49f6f05b384bHMA Digital Marketing has recently been commissioned to redesign and develop the first ecommerce solution for Ogden of Harrogate, one of the most prestigious family jewellery businesses in England. Established in 1893, Ogden have built a reputation for their bespoke service and in 1937 even created a replica of the Imperial State Crown, part of the Crown Jewels, in their own workshops to celebrate the coronation of King George VI! The new website will display Ogden's Fine Jewellery Collections and for the first time it will be possible to purchase their unique range of Antique and Period Jewellery and Vintage Watches online. It will be powered by HMA's Microsoft Certified content management system (CMS) which will provide Ogden of Harrogate with the capability to manage and fulfill online orders and report on the success of the site on a regular basis. The site is due to launch in July 2010 so watch this space! http://www.hma.co.uk/News/Latestnews/IntroducingMrsTiffany%e2%80%a6.aspx30644603-b73b-4e1a-a2fd-e42006008116http://www.hma.co.uk/News/NewsArchive/NewLookSiteforRobertsGraphics.aspxc12d146c-cce0-465a-a735-5931704599fbHMA have launched a new look website for Roberts Graphics, leading supplier of used printing machines around the globe. Roberts Graphics had four critical requirements. The design had to represent a business with a worldwide reputation, it had to be easy to navigate and quick to search, easy to manage through a content management system and search engine optimised to allow customers around the world to find it quickly. Providing a first class digital solution, HMA designed and developed a site that met all of our client's specific requirements to our trade mark high standard. "HMA delivered a site that is a true representation of our company and our brand and we hope our customers agree," said James Roberts. http://www.hma.co.uk/News/Latestnews/MEPC%e2%80%99sGreatEstatesGetaMakeover.aspxcd7a2e86-8ab2-493e-917e-0125eb77659eHMA has recently redesigned and developed the website for MEPC's eight Business Estates. Having redeveloped the MEPC Corporate site, the Business Estate websites have now been brought in line with this and are focused on lead generation for their available commercial space. Existing customers are catered for using ‘Parklife' - community portals for each Estate separated out from the main website in order to provide on-site information and news. The website was designed and built using HMA's Microsoft Certified content management system (CMS) which provides the ability to update a large proportion of the content on the site including the most dynamic areas such as property availability and news. Amber Kennedy, Marketing Manager at MEPC commented “A huge thank you for the enormous effort put in by the HMA team to get these eight new websites live! As always, your enthusiasm and commitment shows no limits.” www.birchwoodpark.co.uk www.callaghansquare.co.uk www.chinehampark.co.uk www.grantapark.co.uk www.hillingtonpark.co.uk www.leavesdenpark.co.uk www.miltonpark.co.uk www.wellingtonplace.co.ukhttp://www.hma.co.uk/News/NewsArchive/TwiceaWinnerthisTimeShy!.aspx20a729ac-37f9-45ed-a3c6-10ff16a38942HMA, twice previous winners at the Property Marketing Awards and third time short listed, were pipped at the post at this years award ceremony on Wednesday 28th March, held at the Marriott Hotel in London. "Of course it is disappointing not to have won outright but to have got this far out of literally hundreds of entrants is a great achievement. We will continue to focus on providing solutions that help our clients achieve better business results and hopefully we will win next year!" said Nicola Seal, Digital Media Director. http://www.hma.co.uk/News/NewsArchive/PropertyMarketingAwardsHereWeCome!.aspxe98ede80-eac0-4e4d-b5ea-c478aed44166HMA have been nominated and short listed for a national Property Marketing Award, recognising their work in the Leisure sector, more specifically The Cornerhouse, Nottingham.The Property Marketing Awards are organised by The Estates Gazette and in partnership with the Chartered Surveyors' Company. The aim of the awards is to increase the awareness of the essential role of marketing in this specific field.Nicola, Steve and Claire will be making their way down to the Marriott Hotel on the 28th March and we hope they do not come back empty handed. So keep your fingers crossed! http://www.hma.co.uk/News/Latestnews/April2010%e2%80%93HMAGoesGreen.aspx32e3f858-ae7c-4db8-bcb4-0cd00c8f15f8HMA has developed a site for Crest Global Green Energy, an organisation committed to providing a sustainable energy solution to cater for the World's energy needs. Developed in partnership with Surreal Creative, a Sunderland-based agency, the site provides a corporate web presence for Crest Global and a platform to provide investors with more information. The site has been developed using HMA's Microsoft Certified content management system (CMS) which provides the ability to update content, add pages and manage the site effectively with little or no ongoing management costs.http://www.hma.co.uk/News/Latestnews/DeborahjoinstheHMAteam.aspx0321f3df-aff7-49dc-be97-19197e5a5782Deborah Kaye has joined the HMA account management team. Having gained five years experience in customer experience management in a well respected brand communications agency, Deborah will work closely with Nicola Seal with the aim of continuing to improve client service and satisfaction. Deborah is also studying for an Open Degree with The Open University.http://www.hma.co.uk/News/NewsArchive/SuitedbyNewestClient.aspx0ed86ec6-1085-433b-8a06-764ae3d7983dGreenwoods Menswear is the most recent client signing up to our email management system. Greenwoods is one of the UK's largest independent retailers and formal hire specialists. With over 90 branches nationwide and more than 140 years experience. The email management system provides the ability to send out branded emails, manage email databases online and record/analyse responses from emails sent. This includes the number of e mails viewed, who has clicked through to the website and who did not receive the email. The system is a more cost effective solution to direct mail, enabling Greenwoods to market their promotions on mass at the touch of a button. "We are very much looking forward to working with Greenwoods. They have a well respected reputation in their field and I hope this is the start of a long term working relationship," said Nicola Seal, Digital Media Director. http://www.hma.co.uk/News/NewsArchive/ChristmasintheOrchard.aspx868b89ab-e4c8-488b-b514-3e724fca89e1Orchard Square Shopping Centre is an outdoor shopping mall just off Fargate, nestled in the heart of Sheffield. It combines high street names such as TK Maxx, Virgin Megastores and Body Shop with independent retailers such as Anne Heppell, Andino Jewellery and War Emporium. HMA launched a Christmas campaign to encourage shoppers to the Square during the festive period and required the collective skills of our PR, creative and digital teams - 'inclusive thinking' from HMA. A programme of live, festive entertainment was devised, commencing with the Christmas light switch on in late November by Sheffield Wednesday mascot Barney Owl and Miss Sheffield Wednesday. The entertainment, including local choirs, musicians and street entertainers, took place during weekends in December. This ran simultaneously with targeted advertising and editorial within the local media. A successful Christmas campaign was achieved, Orchard Square was well patronised and local media coverage including the Sheffield Star, Hallam FM, South Yorkshire Times and Exposed Magazine.http://www.hma.co.uk/News/Latestnews/CerijoinsHMABoard.aspxaac76d3e-3daa-4265-9762-71521033575cAfter working as a consultant to HMA during the course of the last twelve months Ceri Batchelder has joined the company as a Board Director responsible for new business development in the Healthcare and Technology sectors. Ceri has already brought in significant projects from The University of Sheffield and in her first week has secured a high profile government project which is aimed at a global market. Before joining HMA, Ceri held business development roles at healthcare consultancy BITECIC Ltd and at Smith & Nephew PLC, a global medical device company. Prior to this she held positions in sales and marketing at Manchester-based biotechnology firm Epistem Ltd, and in knowledge transfer at the University of Manchester's technology commercialisation company.http://www.hma.co.uk/News/NewsArchive/MEPCGetaDigitalSolution.aspxa1b08d18-ffa5-4bba-869a-9fde589a2e44MEPC is the UK's leading developer of sustainable business communities. Covering 9 million square feet of lettable space, occupied by over 850 organisations, spanning eight business communities throughout the UK with a value of over £1.1 billion, MEPC has an outstanding reputation. During 2006 MEPC employed leading brand specialists, Lloyd Northover, to review its brand position. This was a result of the organisation's new focus solely towards business parks and ensuring that they are developed and operated in a sustainable way. This led to a review of all of its marketing collateral including its online presence. HMA pitched and won the complete re-design and re-development of the MEPC corporate site and its eight business community sites. The solution will bring together all sites under the new brand, with common navigation and functionality but with content and control managed at a local level. HMA has now completed the MEPC corporate site, which is the first stage of this tailor made digital solution.http://www.hma.co.uk/News/NewsArchive/HMACreatesaKioskforTheCornerhouse.aspx352c317e-0b63-4d25-926b-4a916fa07495Having managed The Cornerhouse website and The Cornerhouse Card loyalty scheme for 3 years, HMA was commissioned to create a touch screen kiosk programme to provide visitors to the leisure destination with information about customer services, facilities, The Cornerhouse Card, student offers and cinema listings. HMA also managed the procurement and installation of the kiosk at the centre. The kiosk's content is managed via the website content management system so that The Cornerhouse only have to update information in one place and it is automatically displayed on both the website and the kiosk. HMA has also provided a facility to register for The Cornerhouse Card, aiding The Cornerhouse marketing team to achieve and even exceed registration targets.http://www.hma.co.uk/News/NewsArchive/ItsGettingHotatHMA.aspx0a151bef-2d41-4b23-b81f-9efee197fdc2PEPPER - Red Hot Property is a ‘red hot' new concept in property investment. Pepper sources high quality, discounted property deals for buy-to-let investment portfolios. HMA has been appointed by Pepper because of our integrated approach to brand creation and management. The new brand will be deployed by HMA across printed and digital work - 'inclusive thinking' by HMA. HMA are 'relishing' the challenge and intend to turn up the heat for this property investment company.http://www.hma.co.uk/News/NewsArchive/SpookyCampaignforRoyalArmouries.aspxb3acab60-2ec9-41fe-9432-22b6b83e033cHMA has launched an integrated marketing campaign for the Royal Armouries to promote half-term activities at the national museum in Leeds. This programme of events is aimed at both the family and adult market with mask and lantern making for children in preparation for Halloween and ghost hunts for the over 18's. There will be lots more to keep the whole family out of mischief including an Execution Chamber, a Horror Maze, a Spooky Sleepover and an exclusive Fire and Demons Horseshow. This is a new initiative for the Royal Armouries and may well become a regular annual event for October half-term. The integrated campaign has called upon the expertise of all areas of our business - planning, creative, digital and PR. Media includes 48 sheets, radio, press and leaflet distribution plus an e-shot campaign and google adword campaign linked to web details. Our PR department has organised readers offers with the regional press and extensive media coverage. - 'Inclusive thinking' from HMA. http://www.hma.co.uk/News/NewsArchive/EasterComesEarlyforHMA.aspx9dec52f5-9483-46aa-a859-350f15477001London based Easter Group, a specialist developer and owner of business parks and industrial estates throughout the UK recently appointed HMA to design and produce their corporate website. The website provides company information and details of their developments which can be accessed through a comprehensive search facility. The site is kept up to date on a regular basis via HMA's content management system. HMA worked closely with Easter Group throughout the design and development process to ensure the solution exactly met their business needs.http://www.hma.co.uk/News/NewsArchive/BarwickDevelopswithHMA.aspxcf59481f-d90c-409d-bb18-bdaf07ec9974This is HMA's first project using Microsoft .NET 2 technology, which provides heightened speed, security and flexibility. Barwick Developments specialises in residential developments that offer both high quality and value for money. HMA was approached to produce an easy to use consumer website that allows quick and easy browsing of their prospective properties. Another feature, incorporated in the design, is a content management system, which enables Barwick to update their site on a daily basis. http://www.hma.co.uk/News/NewsArchive/AshleyWildefullyfurnishedbyHMA.aspxf561bede-27cf-4f13-85ea-1134725bf0feNew website for specialist furnishings and fabrics supplier, Ashley Wilde. HMA has furnished the website with Ashley Wilde's full range of soft furnishings, fabrics, bedding, ready made curtains, cushions and throws. The site also directs customers to their nearest stockist and incorporates a Multimap function, allowing customers to view a map of the stockists' location.http://www.hma.co.uk/News/NewsArchive/3DIllustrationSolutionforShepherd.aspxd78d5bd2-0c43-44e9-8b2c-04ec8bf8af58HMA pioneered 3D visualisation almost ten years ago. Since then we have applied our skills to a range of sectors, but architectural visualisation is a particular specialist area for us. This illustration was produced for Shepherd Developments as part of a new development proposal in Sheffield. http://www.hma.co.uk/News/NewsArchive/NewLodgeWebsiteforMarchday.aspx128341d7-b09e-4942-b8b1-9bb7b9cf3c17HMA launch new website for property development company Marchday Group Plc.New Lodge is a magnificent period building and offers unrivalled business space in an unparalleled location in the Royal County of Berkshire. It is just 10 minutes from the M4, close to the bustling and prosperous town of Windsor and less than half an hour from London's Heathrow airport. http://www.hma.co.uk/News/NewsArchive/10YearCelebration.aspxdec117bb-6e49-4e95-a6a8-bb86eae8fce3The Royal Armouries Museum celebrated its first ten years in Leeds recently. To mark the tenth birthday HMA organised a day of celebrations, there were knights in armour, horses and riders and medieval musicians celebrating in the Victoria Quarter, in the heart of Leeds. The Royal Armouries world-class interpreters demonstrated full plate armour foot combat which brought the museum to life in the middle of the shopping mall. A giant birthday cake was cut by a swordsman and handed out to the general public, allowing shoppers to take a piece of the action, from the Royal Armouries, away. The event was well received by the local media featuring on Look North, Radio Leeds, Radio Aire website and in the Yorkshire Post and Yorkshire Evening Post to name but a few. http://www.hma.co.uk/News/NewsArchive/InclusiveCampaignforZND.aspxdcf53e79-7c0e-4f5c-bde7-91e2daf63042ZND UK have appointed HMA to implement an integrated marketing campaign to raise the profile of the company and generate interest in its products among distributors, other specifiers and the media. The year long campaign will call upon the entire skill base at HMA from VR to PR and brand development to online strategy. http://www.hma.co.uk/About/Entertainment.aspx21b2cbf3-65f5-4120-9499-3d8537869415http://www.hma.co.uk/News/NewsArchive/HMAinRiga,Latvia.aspxd90472cc-307c-4e5f-b1eb-3cff01a397bfThe HMA team flew to Riga, Latvia in January rather than have the usual Xmas bash. We enjoyed the culture of the city and spent most of our time visiting heritage sites, of course! http://www.hma.co.uk/News/NewsArchive/RoyalArmouriesappointsHMA.aspx25802931-0036-4bb9-b281-6704ad530569HMA has enhanced its client portfolio, winning a two year contract with the Royal Armouries, which has sites, in Leeds, the Tower of London, Fort Nelson near Portsmouth and Louisville Kentucky. HMA will provide a fully integrated marketing communications service to include strategic input, brand management, off-line and on-line activity and media relations. Rob Hill, Managing Director of HMA said; ‘Winning the Royal Armouries account has given HMA a remarkable opportunity to help differentiate the museum from its competitors in the leisure market'. HMA will focus on re-establishing the Royal Armouries as a must-see leisure destination, demonstrating a ‘day out' with a difference for everyone. The aim of the campaign will be to entice new, and bring back visitors, to the stunning displays and experiences on offer and at the same time communicating RA commitment to conflict resolution issues locally, nationally and internationally. The Royal Armouries Museum, Leeds opened in 1996 as the new home for the national collection of arms and armour. A year long programme of events is planned to celebrate the first ten years and the new anniversary logo has already been unveiled.http://www.hma.co.uk/News/NewsArchive/WingsandWheelsWebsite.aspx036c1b0c-37c2-4f06-b71f-6f9430484d89HMA has designed and developed the 'Wings and Wheels' website to promote a joint venture between Dunsfold Park Limited & Brooklands Museum who aim to raise funds for local charities. Taking place on 27 August 2006, the event will showcase a variety of vintage, classic and modern aircraft and vehicles. The website has been created to not only inform the general public about the event but also to advertise sponsorship opportunities and the availability of trade stand space at the event. Information on the site will be updated throughout the year including pricing, availability of tickets and the timetable of events. http://www.hma.co.uk/News/NewsArchive/NewPropertyWebsiteforSpacia.aspx64312103-2aa9-42b4-a087-705eeef26e77After having worked for Spacia for several years and recently completing a re-design of the front end of its website, the uk's largest small business landlord approached HMA to assist them with the implementation of a web based property database. HMA created a system that allows all members of the Spacia team throughout the UK to manage their whole portfolio of properties using a central source. The status of each property is accessible at all times not only by Spacia employees but also 3rd parties. The system enables Spacia to more effectively manage its property portfolio and has improved communication both internally and with clients.http://www.hma.co.uk/News/Latestnews/SEOserviceforCurtainrack.aspxb6e078f9-d2bb-41a5-8e7a-078fb4c56f2eOnline soft furnishing retailer, Curtain Rack have contracted HMA to handle Search Engine Optimisation for e-commerce website www.curtainrack.co.uk.Curtain Rack stock designs by Kylie, Twiggy, Linda Barker and Janet Reger as well as many other non branded designs. HMA's brief is to increase web visitors tenfold as well as advising on strategy to improve the purchase to visitor ratio.http://www.hma.co.uk/News/Latestnews/HMAmakesExpressions.aspx68b80898-c6f3-4232-8f73-440e68751dc6HMA has designed a new website for Expressions, a Huddersfield-based specialist in quality kitchens, bedrooms and fitted furniture. The new website features comprehensive information on fitted furniture ranges and design styles available targeting both B2C and B2B markets. The new site was built using HMA's own Content Management System (CMS) so it can be easily updated. It also features specific keywords to help with Search Engine Optimisation (SEO), which helps customers to find the website when searching for similar terms. “We're really pleased with our new website, it provides us with a professional web presence which we were lacking previously" said Expressions Sales Director Jonathan Tiffany. “Within hours of the site going live, we received our first web enquiry which we may never have got with our old site. We're looking forward to seeing more referrals coming via search engine optimisation in the near future.” http://www.hma.co.uk/News/NewsArchive/TheCreativeTeamfindReligion!.aspx0b5ad024-ad5f-4d40-9658-a6158770dab0HMA was appointed by Barnsley Local Education Authority to design and produce its Religious Education Local Agreed Syllabus 2005.The creative team at HMA designed and artworked the 300-page document for distribution throughout the Barnsley Local Education Authority. The project was carried out to a tight schedule with the HMA team demonstrating its excellent capabilities for co-ordinating a multi-page project of this nature. Also produced was a CD ROM containing all the documents in digital format designed to enable Religious Education teachers to create a bespoke syllabus that meets their own requirements. http://www.hma.co.uk/News/NewsArchive/HMAAddstoInternationalPortfolio.aspx7ec5a58f-a056-4920-a503-8be97b4eeeacHMA has added to its portfolio of oversees clients after winning three new international accounts.Germany-based association, FEICA has appointed HMA to provide all marketing materials to promote the annual European Adhesives Conference in Jersey. FEICA co-ordinates and represents the common interest of the adhesives industry throughout Europe. HMA's creative team, who pitched against a Düsseldorf-based design agency to win the business, will manage the project using Storehold, an online system developed by HMA for handling projects and campaigns of this nature at a distance.Florida property developer, Taylor Square Apartments has appointed the HMA web team to design and develop its website. Based in Gainesville the company offer high quality student apartments and townhouses for attendees of the University of Florida. HMA won the account because of its strong and proven track record in web and multimedia and its impressive creative ability. In addition, HMA has also been appointed to handle all marketing and PR for the UK arm of International accountancy practice Eura Audit. Eura Audit International is a global network of more than 150 independent accountancy firms and has members in 200 towns throughout Europe, Africa, the Indian Ocean and Middle East.Rob Hill, managing director of HMA said: “HMA has experienced considerable growth over the last 12-months and it is very encouraging to see our client base further developing oversees. As a company we already have a well established relationship with several international organisations and these new accounts join our existing international client list, which includes manufacturing company, ZND, which is based in the UK, France and the Netherlands and European Hotel Chain, DOM Hotels.” http://www.hma.co.uk/News/Latestnews/Newsiteforspecialistdoctor.aspx5eaa59ec-e844-44d1-b617-cc690599014bA new website designed by HMA for Dr Ian McNeil, a consultant physician and gastroenterologist, is now live.Dr McNeil, who is based at Ealing Hospital NHS Trust, holds both NHS and private clinics where he sees patients with a range of gastro-intestinal conditions. He asked HMA to design a website which would help potential patients to find his details when searching online for a doctor with his expertise in treating specific diseases and conditions.The website, which was designed and built using HMA's own Content Management System (CMS), does just that. It features useful information for patients and potential patients including Dr McNeil's biography, clinical strengths and his specialities, as well as his contact information and details about how to make an appointment.The new site also features key words to support its SEO (Search Engine Optimisation), which ensures patients and GPs can easily find it when doing an internet search for a doctor with Dr McNeil's specialities.http://www.hma.co.uk/News/Latestnews/NewwebsiteforAcademy360.aspxbb3243e5-6007-4b0c-ac68-1f0252acf3d8HMA Digital Marketing has created a new website for Academy 360, an all-through academy for boys and girls in Sunderland.Academy 360 aims to transform learning by developing each child's individual talents with different techniques and top class facilities with state of the art technology.HMA worked in partnership with Surreal Creative, a Sunderland-based agency, on the website. Surreal created the initial website design and HMA was responsible for the animation, Flash, HTML programming and database build. HMA also implemented its own Microsoft Certified CMS (Content Management System) into the site, which means Academy 360 can easily update the website content in the future.The new Academy 360 website is Flash-based but also has an HTML version to improve accessibility and SEO.http://www.hma.co.uk/News/NewsArchive/IBRFLaunchNewIdentity.aspx2610016a-b0ec-4087-887a-211d258b42c9HMA recently organised and managed a corporate event for the Inter Bank Rating Forum to mark the launch of its new brand identity and first ever website. The IBRF is a Business Rates focussed ratepayer lobbying group with membership made up of more than 30 of the major Banks, Building Societies and other organisations providing financial services in the UK and overseas. HMA was appointed as a result of its ability to provide an 'inclusive' service from the creation of the new identity and production of printed materials through to the design of the website, organisation of the launch event and subsequent PR. The new identity and website were revealed at a special event held at the London headquarters of HBOS and was attended by professionals from the UK's banking sector, Government and commercial property. http://www.hma.co.uk/News/NewsArchive/HMAisCrowned%e2%80%98BestofTheBest.aspx06c89ea0-a5fc-4b6c-8249-8c63f997161fManaging Director Rob Hill was presented with the gold award for best website or interactive campaign at a glittering ceremony held at the Hilton Hotel in Newcastle-Upon-Tyne, for HMA's work on the website for K3 Cosmetic Dental Studio.The Fresh Awards are held in association with Campaign and recognise excellence in the design and marketing industry. The prestigious Grand Prix event marked the culmination of a series of Fresh Award ceremonies that have been held in Yorkshire, the North East, the North West, the Midlands, East Anglia and Wales with the winners from each region all qualifying for the overall Grand Prix prizes.HMA previously won the award for best website in the Yorkshire finals and beat off stiff competition from all the regional winners at the Grand Prix event to come out on top, receiving the gold award. To view the winning website click below http://www.hma.co.uk/News/NewsArchive/EuropeanMarketingContract.aspx0a8cab0a-b381-4636-8b76-7364cd9b5f78HMA has been appointed by German based association, FEICA to provide all marketing materials to promote the annual European Adhesives Conference in Jersey later this year. FEICA co-ordinates and represents the common interest of the adhesives industry throughout Europe.HMA's creative team pitched against a Düsseldorf-based design agency and won the contract to deliver all marketing requirements throughout the year because of its strong track record and impressive creative ability. The project will be managed using Storehold, an online system developed by HMA for handling projects and campaigns of this nature at a distance.http://www.hma.co.uk/News/Latestnews/HMAgoestoUniversity.aspxe6fbf769-ccc5-4913-a9b1-745eb9c6cfb0HMA Digital Marketing has created the first in a series of CGI animations to help researchers at the University of Sheffield's Department of Biomedical Science explain their work to others in the scientific community and to the public. Their research into improving methods of delivering therapeutic agents to the central nervous system could ultimately be used in the treatment of conditions including several motor neurone diseases, Alzheimer's and Parkinson's.Dr Beppe Battaglia of the Department of Biomedical Science at the University of Sheffield was awarded a three-year grant from EPSRC (Engineering and Physical Sciences Research Council), the Government's leading funding agency for research and training in engineering and the physical sciences. Dr Battaglia and his team are using their expertise in molecular engineering and neuroscience to further develop their nanoparticle technology into mechanisms which will allow delivery of therapeutic agents to specific biological targets within the central nervous system. The EPSRC grant requires the project to feature a strong element of public engagement, so Dr Battaglia asked HMA to create an animation that could be used to visually explain the research to others, including clinicians and patient groups. This animation is the first in a series that HMA will create for the University research project. The focus of the initial animation is on the molecular engineering methods used to create the nanoparticles used (namely polymersomes) in a Petri dish. It will demonstrate how the polymersomes are produced from single hydrophilic and hydrophobic polymer strings, using context and scale to convey their nanometre size.http://www.hma.co.uk/News/Latestnews/HMA3DassistsSUFCsWorldCupbid.aspxd270a649-466c-49fd-90db-ed0ec7901ae7HMA 3D is helping Sheffield United Football Club (SUFC) in its bid to become a host stadium for the 2018 World Cup. An animation created by HMA 3D was instrumental in helping SUFC to secure planning permission from Sheffield City Council earlier this month to move forward with redevelopment plans that will increase Bramall Lane's capacity to 44,500 seats. The stadium redevelopment will play a significant role in boosting Sheffield's bid to become a host city for the 2018 World Cup.HMA 3D's animation details the proposed stadium redevelopment, including external specifications and extended internal designs with exhibition space and corporate entertainment areas.Prior to creating the animation, HMA 3D worked with development architects WCEC to illustrate their redevelopment concepts in images that were used for outline planning and in the initial stages of SUFC's bid to become a World Cup host stadium. This is not the first time HMA 3D has worked with SUFC; in fact, their working relationship goes back more than a decade. HMA 3D produced illustrations and animations for the football club's earlier stadium redevelopment proposals, including the addition of a corner stand in 2001 and the Blades Enterprise Centre in 2002.In 2006, HMA 3D created an illustration to help SUFC show how the development of the onsite Copthorne Hotel would look. The following year, HMA 3D produced CGI images of SUFC's plans for the new Kop Stand extension and surrounding redevelopment including a new business enterprise centre, which were given planning approval earlier this year.HMA 3D was founded in 1995 and produces CGI illustrations and animations for clients in the property, architecture, interior design and construction sectors, among others.http://www.hma.co.uk/News/NewsArchive/HMADesignNewWebsiteforAmericanGolf.aspxad18c735-edf5-4942-8abc-e4b79721c7b3HMA has designed and developed a new corporate website for American Golf. American Golf is Europe's leading specialist golf equipment retailer and its website boasts a whole host of features including on-line shopping, worldwide golf news and new product information. The firm underwent a major re-branding programme in February 2005 and enlisted the services of the HMA web team to develop a website design that reflects its new brand identity and current marketing campaign, ‘Love Golf'.HMA has designed and developed a new corporate website for American Golf. American Golf is Europe's leading specialist golf equipment retailer and its website boasts a whole host of features including on-line shopping, worldwide golf news and new product information. The firm underwent a major re-branding programme in February 2005 and enlisted the services of the HMA web team to develop a website design that reflects its new brand identity and current marketing campaign, ‘Love Golf'. http://www.hma.co.uk/News/NewsArchive/NewIdentityislaunchedforEuraAuditUK.aspx3125eb11-0749-47dd-b7eb-f6a4cf81c93aA YORKSHIRE accountancy practice established in 1939 has launched a new identity with the help of HMA.Eura Audit UK, formerly known as LSCP LLP has offices throughout Yorkshire, the North East, London and New York. The introduction of a new identity marks a milestone in the company's development and its future goals for moving the business forward, enabling it to compete at all levels in the UK and Internationally. HMA was appointed to implement the Eura Audit UK identity across all aspects of the business from print, signage and website design to media relations and the planning and co-ordination of a launch event to introduce the new identity to key clients and business associates.http://www.hma.co.uk/News/Latestnews/EnquiryManagementforMEPC.aspxf1e51a72-d1e8-422f-acd1-5f3d0d2daa9fHMA Digital Marketing has created a new CRM (Customer Relationship Management) tool to enhance an existing system for commercial property company MEPC. The new enquiry management system provides extensive information storage and reporting that makes it easier to facilitate cross-Estate lettings. HMA initially created a bespoke Asset Management System for MEPC as a central source of storage for information about all voids and transactions and to provide marketing data and reports. By reviewing these transactional trends and performance reports, MEPC was able to effectively analyse the costs of voids and create more accurate business plans. After seeing the benefits of the Asset Management System, MEPC asked HMA to expand it to also deal with enquiries and to manage the process of contacting prospective customers and agents to facilitate lettings.HMA created FARM (Facilities and Asset Reporting and Management) to do just this. FARM provides the ability to store information on companies, contacts and enquiries. It is linked to HMA's email marketing system, so it can provide automatic marketing reports on email activity (such as opens and clicks). FARM also provides reports on the timescales for Enquiry to Letting conversions and their ratios to enable MEPC to analyse their processes in more detail. Every MEPC Estate previously worked independently, but with all data from each Estate in one place via FARM, each Estate's lettings team can now identify a new company as a current MEPC customer and can facilitate cross-Estate lettings.HMA has worked with MEPC for over 10 years and was responsible for the digital element of their rebranding strategy in 2006.http://www.hma.co.uk/News/NewsArchive/HMALaunchNewIdentityForOakdaleBakeries.aspx94f2c524-5c3f-4794-9452-25d9fcd57d94HMA has been appointed by Oakdale Bakeries to help assist in its business growth and development.Established in 1984, Oakdale Bakeries has premises in Leeds, Doncaster and Wigan and an annual turnover of £36m. The company enjoys a good reputation in the baking industry supplying predominantly private-label cakes, malt loaf, fruit and mince pies and tarts to all of the major multiples. HMA is responsible for developing and implementing a new corporate identity to re-position Oakdale within the market. The new identity has just launched and is currently being rolled out across all aspects of the Oakdale business.http://www.hma.co.uk/News/NewsArchive/HMADesignsNewWebsiteforbonmarch%c3%a9.aspx1fac2126-9e03-436c-82e1-69cd34646e6cHMA has designed a new and improved website for Womenswear value retailer, bonmarché. The new site is greater customer focused and product orientated with a number of features aimed at offering visitors both an informative and visual resource.New features to the site include, Store of The Month, a Multimap facility allowing users to pinpoint their nearest store, Fashion Selector showing outfits from the current season's range and an updated version of the brands loyalty scheme, bonusclub where users can register for a bonusclub card, edit their existing details and request replacement cards for those who have lost them.The site has retained its most popular sections, which include on-line bingo where visitors can play each other online, fruit machine and e-cards.Zoe Milner, trading marketing manager at bonmarché said: “The aim of the new website is to make the bonmarché brand appealing to both new and existing customers. The site is designed to be enjoyable for customers to browse all of the pages if they want to or quickly locate the information they are looking for whether it be their nearest store or updates on the latest trends. We are delighted with the end result and the response we have had from our customers since launching the new site has been fantastic.”Click below to take a look at the new site.http://www.hma.co.uk/News/Latestnews/DysonsChambersGoesViral.aspxae8f8e5f-dd15-4e1d-a85d-993e3a69629fFollowing on the success of recent email marketing projects, HMA Digital Marketing was asked by DTZ to create a viral email campaign to promote Dysons Chambers, a newly refurbished office scheme in Leeds city centre. The aim of the campaign was to get Dysons Chambers noticed by the property market in and around Leeds. HMA created a bespoke “air hockey game”, which was inspired by the Dysons Chambers' brand. Weekly emails are sent out to promote the competition and to make participants aware of the previous week's winners. The game has proven to be addictive with more than half of the email's recipients registering to play the game to win prizes ranging from an air hockey table to a Nintendo DS.The email marketing campaign, which will continue through Christmas and into the New Year, has already proven to be very successful. Click-through rates have reached exceptional rates of at least 67% each week, and after just one week, 33% additional participants signed up to the game by word of mouth from friends and colleagues.http://www.hma.co.uk/News/Latestnews/NewbrandidentityforRockscape.aspx8b1a800f-af5a-4107-893c-a45d2b243c59HMA Digital Marketing has created a new brand identity for Rockscape Group. When the Directors of Rockscape needed a strong branding message to define and distinguish their organisation, they knew they could rely on HMA, having previously appointed HMA to develop the 4Urban brand. Because Rockscape is an umbrella organisation, the identity needed to be flexible enough to work with current sub-brands and new businesses to be added to the Group in the future.http://www.hma.co.uk/News/NewsArchive/NewWebsiteforGreatBritishMatchRifleTeam.aspxb1c436e5-4228-4e9e-a23c-baf23721da21The Great British Match Rifle Team (GBMRT) has launched its first ever website with the help of HMA to coincide with its 2004 Australian Tour.The site is focused on providing the user with details of the current tour of Australia as well as information and history about the team and the sport in general.The Great British Match Rifle team are currently in Adelaide in Victoria, Australia on the second leg of their tour. The website features profiles of the British team and allows visitors to follow their day by day progress in the tour with all the results of the competition posted live as they come in.John Jackman, Chairman of the National Rifle Association said: “We welcome the development of Match Rifle shooting in Australia and hope that it continues to encourage further development and popularity of this sport. In launching a website for the Great British Match Rifle Team we are a step closer in doing this as we are able to provide an informative and interesting insight for those unfamiliar with the sport as well as offering a valuable resource for Match Rifle enthusiasts.”To view the website click the link belowhttp://www.hma.co.uk/News/NewsArchive/HMAWinattheFreshAwards2004.aspx20eba68d-18ae-4e0b-a108-e65da4006fd2HMA has beaten off stiff competition to win the award for Best Website in the prestigious Fresh Awards 2004. The Fresh Awards in association with Campaign and the Yorkshire Post recognises excellence in the design and marketing industry. The accolade, received for HMA's work on the website for K3 Cosmetic Dental Studio was awarded to the team at a glitzy award ceremony held at the Queen's Hotel, Leeds. Rob Hill and Jill Kendal of K3 (pictured left) took to the stage to collect the award.The event was attended by more than 300 marketing and design professionals and highlighted some of the best creative and design work produced in 2004.HMA's managing director, Rob Hill said: "We are delighted to have been recognised in the Best Website category. Receiving this award is testament to the skill and hard work of our team and HMA's continued success in producing creative solutions that improve business results."http://www.hma.co.uk/News/Latestnews/NewwebsiteforBarnsleyHospice.aspx617574cd-94ff-42c4-842a-356e4a9aea67HMA Digital Marketing has created a new website for Barnsley Hospice. The site has a bright and welcoming design and highlights the Hospice's wide range of services for patients and their families, raises awareness of their work, and encourages people to get involved by volunteering or fundraising. “We are proud to support Barnsley Hospice and the important work that they do in our local community,” said HMA Managing Director Rob Hill. “We wanted to provide them with a website that would help them to carry out their work more effectively.”The site makes it easy to make donations online, learn more about patient services and also includes a virtual 360 degree tour that shows the Hospice's comfortable environment. The new site was built using HMA's own Microsoft Certified Content Management System (CMS), which means it can be easily updated to grow and evolve along with the Hospice.“We're really proud of our new website - it's got loads of information but is still easy to use,” said Theresa Barrett from the Hospice. “It's a great place to showcase our latest events, which we really depend upon to raise money for our work. Even though it's just been launched, the site has already been effective in getting more bookings for our fundraising events.”Dearne FM interviewed Barnsley Hospice Chief Executive Ian Carey about the charity's new website for the radio station's news bulletins on Tuesday 25 August. Click to listen to the audio clip of Ian Carey discussing the new site http://www.hma.co.uk/News/Latestnews/NewSpaciawebsitegoeslive.aspxcf4281fc-8406-4b8d-930d-7f75bc6f7ab3A new website designed by HMA Digital Marketing for Spacia, a specialist division of Network Rail, has gone live. Spacia focuses on the development and management of arch and other rail properties, including industrial, storage and office space, suitable for SMEs. Spacia asked HMA to design the new site in line with the company's updated brand and other marketing literature. It was essential that visitors to the website could easily and quickly retrieve relevant property information to facilitate lettings.HMA's solution was to create an intuitive search function that provided this information at the touch of a button. HMA also integrated Google Maps with a geocoding facility to make searches simpler. Specialised search options include a London Borough search that makes Spacia's many London properties easy to find, as well as a street search and the option to display search results by Map or List. Additionally, users can download an availability list based on search results.“The new website is such an improvement - it's modern, eye-catching and very customer-friendly,” said Michaella Charlton, Spacia's Marketing Specialist. “I'm confident that the new and improved search functions will enhance the customer experience. We've worked with HMA for a number of years and value their expertise and professionalism.”The site also features HMA's own Microsoft Certified CMS (Content Management System), which means members of the Spacia team, who are based throughout the UK, can easily manage the site remotely.http://www.hma.co.uk/News/NewsArchive/HMASupportsDesignersIntoSchools.aspxb0c31cec-f955-49cf-a0c0-e2aafc2b0519HMA Managing Director, Rob Hill went back to school recently to take part in the Design Council initiative, Designers into Schools Week.The national initiative places professional designers into secondary schools giving teachers and their students a unique opportunity to learn new design techniques and gain an insight into the industry. Rob visited his own former secondary school, Holgate School in Barnsley where he spent the week working with Year 9 students. As part of the weeks' activity pupils were set a design task aimed at encouraging them to develop their creative skills as well as demonstrating how they would respond to a set brief.The standard of work produced was excellent and every pupil involved demonstrated a good understanding of the project and produced well thought out designs.Rob Hill, who himself has a career in the design industry spanning 20 years said: “Designers into Schools is a fantastic initiative that helps to develop young people's design awareness as well as encouraging and inspiring students considering design as a future career."The pupils involved will also have the opportunity to learn more about the industry and even further develop their skills by spending a day with the HMA design team as a reward for their hard efforts.http://www.hma.co.uk/News/NewsArchive/HMAdesignsloyaltyschemefortheCornerhouse.aspxeda0429b-3c0b-45f2-ba77-529cf5c6809cHMA has been appointed by Nottingham leisure and entertainment scheme, The Cornerhouse to develop and manage its first ever customer loyalty scheme. The scheme in Nottingham city centre, which incorporates bars, restaurants, a cinema and health club opened in December 2000 and has attracted more than 16 million visitors since its launch.Suzanne Green, centre manager of The Cornerhouse said: “We appointed HMA based on the company's knowledge of the leisure industry and past experience in database management. We are very excited to be launching our first customer loyalty scheme and with the help of HMA we are looking forward to it being a huge success” The new loyalty scheme will not only attract new visitors to the scheme but will also enable the centre management to discover the habits of their visitors allowing them to effectively market the scheme's facilities to both new and existing customers.http://www.hma.co.uk/News/Latestnews/HMAsownCMSv20.aspx1c2a25fd-931f-4143-bb1f-bb1628e8d950HMA Digital Marketing has unveiled a new version of its own Microsoft Certified Content Management System (CMS). The new CMS v.2.0 uses a template-based system that makes it possible to update your website without any technical knowledge. “Our CMS has always been easy to use, which is why it is so popular with our clients,” said Nicola Seal, HMA's Digital Media Director. “The new CMS v2.0 has been upgraded to improve performance, speed and flexibility.” HMA's CMS v2.0 is web-based, so there's no need to install any software. It has been developed to provide secure, dynamic management of website content. Users can easily add pages and edit content on existing pages, including text, images, files, banners and bespoke content. Microsoft editing tools enable easy text formatting, and images are easy to upload and simple to edit. Webpages can be easily re-ordered and page titles can be easily amended. Additionally, a preview facility gives the user more control over how the page looks, and previous page versions can be accessed if needed.HMA has applied the CMS v2.0 to new websites for clients including MEPC, Barnsley Hospice and Medicinq.http://www.hma.co.uk/News/Latestnews/AsonganddancefromHMA.aspx38f1d67c-e412-49b4-bbec-825e30cbbccaHMA Digital Marketing has created a website for Classact, a new performing arts company for children. Classact is dedicated to sharing and experiencing the benefits of performing arts with children. Through the arts, children can enhance their creativity, confidence and social skills. It is also a fun and positive way to express their individuality.Classact's new website explains the benefits of its programme, which is focused on storytelling, percussion circles and general education themes including West Africa, the Romans, the environment, traditional tales, and myths and legends.“Through continued studying and experience in teaching, I have developed specialist skills that directly benefit the children I work with and enhance their learning,” said Classact Director Lee Grant, a performing arts specialist.Classact specialises in birthday and celebration parties and also provides project work in primary schools.http://www.hma.co.uk/News/NewsArchive/HMAScoresHatTrickofNewAccountWins.aspx03fe2183-64e3-4ef4-97dd-b92dd83dc2a8HMA is celebrating this month after adding three new clients to its portfolio.Sheffield-based, CCL Group, which incorporates CCL Fibre Services (CCLFS), CCL Network Services (CCLNS) and CCL Electrical Services (CCLES) has appointed HMA to create its corporate brand identity. HMA will develop the firms' branding and apply it across all printed material and websites.Barnsley property developer, Quest Property has appointed HMA to undertake a whole host of marketing solutions and corporate branding services including brand development, logo design, corporate literature and the development and design of its website. In addition, The Cornerhouse, a leisure scheme in Nottingham city centre incorporating bars, restaurants, a cinema and health club has recently appointed HMA to develop and manage its first ever customer loyalty scheme. Suzanne Green, centre manager of The Cornerhouse said: “We appointed HMA based on the company's knowledge of the leisure industry and past experience in database management. We are very excited to be launching our first customer loyalty scheme and with the help of HMA we are looking forward to it being a huge success” Please add your new content here.http://www.hma.co.uk/News/NewsArchive/NewWebsiteforBirchwoodPark.aspx9bd67386-258d-4502-873b-aef0fb973501HMA Designed Solutions has re-designed the website for Birchwood Park, a 1,000,000 sq ft mixed-use business park in Warrington. The new website has richer content, improved navigation and includes a content management system, which allows Birchwood Park to keep the website updated with up to the minute information and news. Birchwood Park is part of the MEPC group of business parks and the design of the new website is in keeping with the development and provides a range of information including an advanced property search, in-depth tenant information and detailed maps and directions. Visit the site at http://www.hma.co.uk/News/Latestnews/HealthystartatHMA.aspx2ec37711-e919-4dc8-87be-0169f44e1832HMA Digital Marketing welcomes Ceri Batchelder to the team as a Project Director. Ceri brings her scientific background and experience from the healthcare sector to HMA. She has held business development roles at global medical device company Smith & Nephew PLC and at Manchester-based biotechnology firm Epistem Ltd. At Smith & Nephew, Ceri regularly reviewed new technology offerings from SMEs. Trained as a PhD biologist, Ceri worked as a research scientist in laboratories in the UK and US. She moved into a commercial role at the University of Manchester's technology transfer company, where she supported academics in developing their science ideas into business plans. Ceri's commercial experience has been further strengthened by an MBA from Manchester Business School. Now based in Yorkshire, Ceri has an active role in the healthcare sector regionally and nationally, alongside her position at HMA. “I am delighted to join HMA” said Ceri. “I see a real opportunity to apply HMA's expertise across the healthcare area - in universities, the NHS and industry”. Ceri can be contacted at ceri@hma.co.ukhttp://www.hma.co.uk/News/Latestnews/NicolabecomesamemberofWomeninProperty.aspxeaad7718-0614-4a08-b7f1-e1ad0d832ae9Nicola Seal, Digital Media Director at HMA Digital Marketing, has become a member of The Association of Women in Property. Women in Property, which has more than 1,600 members across the UK, was founded in 1987 as a networking platform for professional women in the property sector. It now has twelve regional branches with members are drawn from various property disciplines including architecture, engineering, planning and surveying.“The synergy between Women in Property and HMA Digital Marketing seemed perfect,” said Nicola. “We've specialised in property marketing for many years so the opportunity to network and socialise with like-minded people in the property industry was enticing.”“I have attended several events and am already experiencing the benefits of joining - I can keep up-to-date with industry developments, meet new people and introduce HMA to a new audience,” she added.HMA have a long history of working with clients from the property arena including Marchday Group plc, MEPC, AMCO and Spacia, the commercial property arm of Network Rail.http://www.hma.co.uk/News/NewsArchive/TheSweetSmellofSuccess.aspx89f8506b-1763-4cbf-bd13-fe7455d5fb2cA YORKSHIRE lavender farm has expanded its business to incorporate mail order for the first time with the help of HMA Designed Solutions.Pennine Lavender produces handmade gifts from home-grown lavender and has recently launched its mail order service following a surge in demand for its gifts and products. HMA was responsible for the art direction, design and production of the catalogue, which shows the full range of products and gifts available and allows the company to market its products to its ever growing database of customers. Established in 1996 Pennine Lavender is now a thriving business with customers from all over the UK and overseas and now with the introduction of mail order the company has enjoyed a significant increase in sales. Barbara Poisson, managing director of Pennine Lavender said: “The last 12 months have been very exciting for us and we have seen our client base continue to rise. Introducing the mail order arm to the business was a natural progression following the introduction of our website. The design team at HMA were excellent and produced a fantastic catalogue, which was exactly the style we were looking for and the response we have had so far from our customers has been extremely encouraging.”http://www.hma.co.uk/News/NewsArchive/HMASponsorsArtExhibition.aspx112fee1c-cf48-4c84-8a84-24df6a828c03HMA Designed Solutions is sponsoring a Retrospective Exhibition by South Yorkshire artist Trevor Neal this month at The Cooper Gallery in Barnsley.Trevor, who was born in York and raised in Barnsley is self-taught and will be showing pieces from his earliest days as an artist to his most recent work at Cooper Gallery between 22 May and 19 June 2004.Trevor Neal has produced more than 450 paintings and has work in Public and Private collections in the UK, USA, France, Germany and Israel, and commissioned work in the USA, UK Italy and Germany. http://www.hma.co.uk/News/Latestnews/Newidentityfor4Urban.aspx5cbb1ef8-7d97-4f82-ae2b-8bc6c7c634edHMA Digital Marketing has created a new identity for commercial property developer 4Urban. Harrogate-based 4Urban asked HMA to re-look at its brand to position the company as an innovative and experienced property development company. “We have a long history of working with brands both online and offline,” said HMA Managing Director Rob Hill. “In this case the previous logo was often misread, which clearly had to be dealt with.”HMA implemented the new identity across printed and digital stationary and created a new corporate website to promote 4Urban and its new brand.http://www.hma.co.uk/News/Latestnews/SpaciabringsHMAonboard.aspxd3b297c4-3212-4919-9922-3aea9704db20HMA Digital Marketing has been asked to create a new website for Spacia, a commercial property division of Network Rail. With more than 8,200 properties throughout the UK, Spacia is the largest provider of business accommodation for small and medium sized enterprises (SMEs) in the country. Its wide range of properties includes railway arches, offices, shops, restaurants, leisure and light industrial lets. Much of the commercial property industry is currently experiencing a quiet period due to the recession, so HMA will be responsible for positioning Spacia as a market leader in order to attract new business and retain customers."Our digital marketing strategy will play a big part in positioning Spacia as a market leader to attract new business and retain customers," says Nicola Seal, HMA's Digital Media Director. "We have a long history with Network Rail and we designed Spacia's current website, so we are glad they have asked us to once again create an innovative site that will meet their business objectives."The primary aim of the new website will be to help Spacia let available properties, which will be done by creating advanced searches based on value, location and size, as well as the integration of Google Maps. The site will also support Spacia's new branding in order to deliver a strong and consistent message across all marketing materials.http://www.hma.co.uk/News/NewsArchive/NewK3Website.aspx00296ec8-88f8-465f-b80a-1558bd9af0b4K3 is one of the country's leading Cosmetic Dental Studios. The website demonstrates many amazing transformations that have been achieved. The site also features online consulting. http://www.hma.co.uk/News/Latestnews/NewwebsiteforGlobalHeatsave.aspx1c2301f0-0c7e-4672-a47f-94b271e4b452HMA Digital Marketing has created a new website for Global Heatsave. Based in Hyde, Cheshire, Global Heatsave provides home insulation as well as insulation solutions for corporate customers and local authorities. The company also has expertise in obtaining grant aid for those eligible. Global Heatsave's new website provides details about its service offerings, including cavity wall insulation, thermilate, draught proofing and loft insulation. "As a family-run business, we take pride in the work that we do and the high level of customer service we provide," said Karl Rabin, Managing Director of Global Heatsave. "Our new website contains all of the important information that our public and private customers would expect to find, but still manages to be easy to navigate and understand."http://www.hma.co.uk/News/Latestnews/Customerloyaltyexperts.aspx0772f744-b193-4aa7-b547-bf56f216187dIn our troubled economic climate, shopping centre and leisure destination owners are asking how they can increase the number of customers at their centres - and what could entice them to return again and again? HMA Digital Marketing has years of experience with implementing customer loyalty schemes that have been proven to significantly increase footfall and improve customer retention. HMA has demonstrated its capability with a number of successful customer loyalty strategies at shopping centres and leisure destinations including The Light (Leeds), The Cornerhouse (Nottingham) and Orchard Square (Sheffield)."Shopping and leisure destinations need to at least retain footfall at the expense of neighbouring centres," says HMA Managing Director Rob Hill. "Implementing a good customer loyalty scheme is the best way to do this, and it could even reduce advertising costs and improve the retail centre's value in the long run."For more information go to our CUSTOMER LOYALTY page.http://www.hma.co.uk/News/Latestnews/BASAwebsitegetsamakeover.aspx5c6be34f-8e33-4363-8798-6e032d63131eHMA Digital Marketing has created a fresh new website for long-time client British Adhesives and Sealants Association (BASA). BASA is the trade body representing the interests of adhesives and sealants manufacturers in the UK and Ireland. The new BASA website is divided into a public area, which attracts new members, and a members-only area. The site also features a product finder, which visitors can use to find specific products and suppliers.In the new members-only area, BASA members can personalise their homepage with links to the information they use most often and feeds from working parties of which they have membership.BASA's website is fully content managed by the client using HMA's Microsoft Certified Content Management System (CMS). BASA members with administrative rights can also update the website to ensure that information is constantly kept up-to-date.http://www.hma.co.uk/News/Latestnews/MeetournewPRManager.aspxc96f596a-a2cc-47ca-b821-91b65b69c9bfCarly Colatch has joined HMA as PR Manager.Carly has a background in journalism in the USA (she originally hails from Pennsylvania). She moved across the pond to earn a Masters degree in International Journalism from the University of Leeds. Before joining HMA, she worked for the Press Association and a leading marketing agency in Lincolnshire.In her new role, Carly will look after the PR for HMA's diverse client portfolio.“I am excited to join such a passionate and creative agency, and I look forward to working with HMA's impressive group of clients,” says Carly.http://www.hma.co.uk/News/Latestnews/NewwebsiteforLingfieldWarehousing.aspxe1ae0507-3000-4c5c-b555-3cf3248186bcHMA Digital Marketing has designed and developed a new website for Lingfield Warehousing, one of the North East's premier warehouse space and service providers. The Darlington-based company provides three main services: serviced warehousing, space to let and archived document storage.Visitors to the new website can easily access and download information brochures, site plans and specifications, and can also request a quote. Additionally, HMA is running a Google Adwords campaign to drive traffic to the site.http://www.hma.co.uk/News/Latestnews/EmailMarketingSuccess.aspx282cfd74-b4c7-472d-8ebc-9e03e588b1b6HMA Digital Marketing has carried out a major email marketing campaign for MEPC, one of the UK's most prominent property companies. The campaign which was run during December achieved an average open rate of 50% with a very impressive average click through rate of 86%. This resulted in a massive increase in website visitors in December of up to 185% on the previous month. HMA managed all aspects of the campaign including creative, build, email delivery, reports and purchase and distribution of prizes. http://www.hma.co.uk/News/Latestnews/DoomandGloom.aspxd9f463ff-aaa5-40c0-9abb-ed6ffb198a74HMA Digital Marketing is bucking the ‘doom and gloom' trend and is looking forward to a challenging but promising 2009. Rob Hill, managing director of HMA says: “Most of our clients in the property and retail industries have been severely hit with current economic issues and whilst they have had to make cuts and reduce spending, they have also recognised the benefit of shifting precious marketing budgets to the digital arena where smaller budgets can often see a better return when compared to traditional marketing”. The end of 2008 saw the launch of a number of new websites plus a very successful email marketing campaign for MEPC with click through rates of more than 80%! New business for 2009 has been secured from The Chimes shopping centre in Uxbridge for a customer loyalty scheme, new websites for Kent Science Park, Medicinq (a consortium of Osborne Construction, Midas Construction and Simons Construction), ZND, Lingfield Warehousing and Barnsley Hospice. Together with ongoing work for existing clients, the first two months of 2009 should be the busiest on record for HMA. “We will have a great start to 2009 but we will not be complacent and if we can continue to demonstrate real impact on our clients' success, and get that little bit of luck needed in business, then we hope to see this year out in a stronger position than the last,” said Rob Hill.http://www.hma.co.uk/News/Latestnews/RobsBlog.aspx24432083-bbb3-4487-9c54-045c94172bdeHMA Digital Marketing MD, Rob Hill starts his first Blog. The Blog will feature mainly work related topics but his interests in sailing, kayaking and gardening are sure to be covered.http://www.hma.co.uk/News/Latestnews/MEPCWellingtonPlace.aspxf0b9630c-1728-4420-945f-249f0def2408MEPC has been a prominent name in UK commercial property for over 60 years and have an outstanding record of responsible management and development of large business estates. Wellington Place, Leeds will be one of the biggest and most prestigious city centre business quarters in Europe.The new website is the latest digital solution executed by HMA Digital Marketing for MEPC and is the first in a new generation of MEPC business estates websites. http://www.hma.co.uk/News/Latestnews/TheChimes.aspxab71e50c-9c6f-41d7-abd5-3652eb316525HMA Digital Marketing has been called upon by The Chimes shopping centre in Uxbridge to implement a Customer Loyalty Scheme. The new scheme will be launched early 2009.http://www.hma.co.uk/News/Latestnews/RobertsGraphicsSEOsuccess.aspx66de1c49-409b-48d4-9e81-3191bdfb4c10HMA have been working closely with Roberts Graphics to increase website visitors though Search Engine Optimisation (SEO). Appearing at the top of the search engines was critical to the success of Roberts Graphics digital campaign. HMA therefore embarked on a search engine optimisation campaign to maximise the digital presence of www.robertsgraphics.co.uk. By employing SEO techniques, we have now achieved Google first page listings for a large number of the target keywords including ‘Used Printing Machines', ‘Second Hand Printing Machinery' & ‘Used Heidelberg' ensuring that Roberts Graphics remain ahead of their competition on both a national and international level. “As one of HMAs longest standing customers we can say from great experience that the commitment and professionalism shown by all the team there is second to none. Whether it be a small question or a more technical problem there is always someone there willing to help and spend the time to solve the issue. After the launch of our new website last year we have had a fantastic response which is down to the hard work and dedication of the team at HMA. They have taken our needs and adapted them into a well functioning and lead generating business tool.” said James Roberts, Roberts Graphicshttp://www.hma.co.uk/News/Latestnews/LingfieldPointnewwebsite.aspxcc6e2845-4fe7-4582-937f-53b36e169b3bWhen Marchday acquired Lingfield Point in 1998 the Estate had seen no investment for many years and many of the buildings stood vacantand crumbling. Today Marchday have transformed the site into a dynamic, contemporary business community. Our brief was simply - “create a digital experience that will change the perception of people who have not visited Lingfield Point recently”. Visit www.lingfieldpoint.co.uk and see whether you think we have been successful. http://www.hma.co.uk/News/Latestnews/AMCO.aspx427c845e-4f30-4eb6-8729-11fe160c3a1dHMA has been commissioned to provide Amco Group with a consistent online brand strategy. Following the recent formation of Amco Group to facilitate a management buyout of Amalgamated Construction and its sister companies Amco Drilling, Amco Developments and Amco Plastics. Already complete and live are www.amco-construction.co.uk and www.amcodrilling.com with the third site to launch shortly.http://www.hma.co.uk/News/Latestnews/EaterandOsborne.aspx77df266f-48a0-437c-8bf3-777c683c793fTwo more clients adopt our email marketing system. HMA's email marketing system has become very popular with our client base for its simplicity, cost effectiveness and informative reporting system. Easter Group and Osborne are the latest clients to see the outstanding benefits of adopting our email marketing system which ensures a branded message is delivered on target every time.http://www.hma.co.uk/News/Latestnews/Chrisappointment.aspxf513e9b7-2365-4628-9f4b-d291c7c179f7Chris Baird joins the HMA team after coming through his trial period with flying colours. Chris who has a had experience with HSBC and the Regional Development Agency Yorkshire Forward is a welcome addition to the account handling team."Despite the doom and gloom around with current economic climate, it is an exciting time to join HMA and I am looking forward to contributing to its continued success," said Chris. http://www.hma.co.uk/News/Latestnews/Meadow.aspx42c1b5d5-002a-457f-b458-d6e0162bee50HMA Digital Marketing has designed and developed a new website for Lingfield Point, Darlington. 'Meadow' provides office space in a beautifully restored Art Deco building at the centre of this well established businesspark.The website represents the first step towards a completely new digital strategy being implemented by HMA.http://www.hma.co.uk/News/Latestnews/HMAtolaunchcustomerloyaltyscheme.aspx65e68125-3a23-4a84-a26f-b680f82090c9HMA are to launch a customer loyalty scheme this Autumn in readiness for completion of major refurbishment work which will see a much improved retail offer. Orchard Square is a popular shopping destination in the heart of Sheffield's retail district. Retailers include TK Maxx, River Island, Waterstones and The Body Shop. http://www.hma.co.uk/News/Latestnews/MarkGetsSetandGos.aspxcb061eb7-0950-457e-8ac7-c3e20560234eSenior designer, 'Mighty' Mark Latham, is grinning from ear to ear after completing a 10km run and raising £127 for Sport Relief. Mark, who can regularly be found frequenting the local gym, decided to put his leisure time to good use and run the 10kms on his gym's treadmill, whilst under the watchful eye of one of the gym instructors. The 10km or 6 mile run took Mark just under an hour to complete and earned Sport Relief an extra £127, after all at HMA sponsored his good deed.“I had a real sense of achievement after completing the run for Sport Relief, but I won't pretend it was easy. I usually only run for 10 minutes at a time so my stamina was really put to the test,” said Mark.Mark is really proud of the certificate he earned and the fact that his leisure time had a really positive outcome for a worthy charity.http://www.hma.co.uk/News/Latestnews/Lubo.aspx61d663e6-22b6-4fdc-b9bd-d41e39c2fe70Lubo Hao joins HMA Digital Marketing (Yorkshire) following the completion of an MSc in Multimedia Technology and a BSc in Computer Science. Lubo worked as a web support assistant whilst at University and is well practiced in advanced network programming, database programming and coding.With both practical and theoretical knowledge, Lubo is a welcomed asset to the HMA development team.“HMA is a great place to work and I am looking forward to contributing to a very knowledgeable and experienced team,” said Lubo Hao.http://www.hma.co.uk/News/Latestnews/MicrosoftCert.aspxc3d467d7-51fd-4d88-98bc-595f4de3035dHMA Digital Marketing is celebrating after achieving the status of ‘Certified Microsoft Partner'.Our award winning agency has achieved this milestone as a result of creating a bespoke Content Management System which has been Microsoft tested and approved. Clients are already reaping the benefits of the CMS which puts them in control of their websites.“Becoming a Certified Microsoft Partner is a tremendous achievement and is a credit to the whole team. We have invested a great deal of time to develop our own CMS from scratch because we do not believe there is anything in the market that delivers the level of functionality our clients demand,” said Rob Hill, HMA Managing Director.http://www.hma.co.uk/News/Latestnews/AED.aspxf4034584-35d1-48a7-8ee0-b4cc01a2ffcfFollowing the success of the NEW Martek Marine e-commerce website, Yorkshire's HMA Digital Marketing, has been commissioned to create a second e-commerce website for the world leader in marine safety and environmental monitoring systems.As the only UK distributor of ‘Lifeline AED' (Automatic External Defibrillator) a truly remarkable lifesaving product; Martek Ltd, needed a customer facing e-commerce website to successfully and professionally serve its UK customers which includes the emergency services, leisure and hospitality industry and educational institutions. The website was created to allow effective purchasing of the Lifeline AED online, to deliver the consistent Martek brand and also to give Martek the ability to fully content manage the website using HMA's new CMS. The website was launched only a couple of weeks ago and is already proving to be a great asset to the company as a pivotal marketing tool as well as the main shop window for this product!“Following the success of the Martek Marine website, Martek Ltd approached HMA to design and develop a brand new website for AED. We applied the brand consistently to marry with the Martek site and through improved navigation, interactivity and consistent design we hope that Martek Ltd will benefit significantly from improved business efficiency and a better performing website,” said Nicola Seal HMA Digital Media Director.” http://www.hma.co.uk/News/Latestnews/Steve.aspx1b2f63c9-005c-4c12-ba14-b75839449934Steve celebrates 11 years at HMA this year and is only one of a select number in the field of CGIs to be a member of the Society of Architectural Illustrators.To become a SAI member, competence and experience within the architectural illustration field has to be proven. Steve, who was one of the first people in this field in the UK, has over a decades worth of experience and his portfolio of work includes Sheffield United FC, The Thames Barrier Development, HBOS, MEPC and Scarborough Developments - illustrates how highly his competence is held within the property arena.“Being accepted as a SAI member is a great accomplishment for me as it is genuine recognition by an external body, of the quality of the work I produce and my experience and capabilities within the architectural illustration field. Moving into my eleventh year of producing CGI's it also allows me to showcase my work within this field with the backing of the SAI ,” said Steve Pickup HMA3D Director.The Society has enjoyed patronage of Sir John Betjeman, Sir Hugh Casson and Gordon Cullen making it a privileged society to be part of. Although Steve is not quite a Sir John Betjeman he is currently working on some very exciting projects including the new 5rise build in Bingley, The Copenhagen building in Glasgow, and the proposed new Eco development at Lingfield Point, Darlington.www.hma3d.co.ukhttp://www.hma.co.uk/News/Latestnews/WowWowWow!.aspx1a451c9c-16b5-46e2-a07e-dea046dbfec7HMA Digital Marketing have launched a site to support Kylie Minogue's new ‘Kylie at Home' range. Jon Parker, HMA's digital design director just wished he could have had a personal briefing from Kylie!The mini site, which can be accessed via Kylie's website (http://www.kylie.com/) perfectly captures the effortlessly beautiful ‘Kylie at Home' range and is accompanied by the pop princess' single ‘Wow!' - What a fitting choice. http://www.hma.co.uk/News/Latestnews/MartekMarine.aspx84b887d0-9679-4fd4-8fd6-ddcdd2ee28cbAward winning, Rotherham based company Martek Marine is the latest company to benefit from HMA's digital marketing expertise.Globally renowned within the marine industry, Martek Marine supply marine safety and environmental monitoring equipment and required a new website to enhance their online brand presence and communicate to their global target audience. In response to Martek's brief, HMA have provided a customised solution which perfectly matches their business processes and incorporates online purchasing. Martek actively manage the site using HMA's Content Management System which features roll back, page maker plus order processing and the provision of dispatch information. “Our old website did not convey the market leading position that we hold in our industry and so we set HMA the challenge of producing a site that not only looked stylish and offered great functionality for visitors but also allowed us to update every page to keep its content fresh and up-to-date. HMA rose to this challenge with enthusiasm and their friendly approachable staff meant dealing with them was straightforward and effortless. We would happily recommend HMA to anyone looking for a quality website.” Mark Purcell, Marketing Assistant Martek Marine.http://www.hma.co.uk/News/Latestnews/MakinghisMarkatHMA.aspx77ddd411-57b2-44c9-8dc7-ba9b23a32031Mark Latham has joined the HMA team in the role of Senior Digital Designer. Mark has a wealth of experience in both strategic design and coding, having worked for well respected design agencies and direct e-commerce organisations for almost ten years. His knowledge of the web industry and his expertise in digital design disciplines will inevitably enhance HMA's ability to create leading edge solutions which will achieve better commercial results for clients.“HMA has a fantastic reputation and I have always aspired to being part of the team but only now has it been possible,” said Mark.“Mark's successful career and design capabilities are a real credit to him and I look forward to providing him with new challenges which I am sure he will rise to,” said Jon Parker, HMA Digital Design Director.http://www.hma.co.uk/News/Latestnews/HMASupportChristmasCardRecyclingScheme.aspx4dc5c1a2-9fd7-4c20-a4af-24364cfb2bfdHMA are supporting the Woodland Trust's Christmas Card Recycling Scheme. Between now and the end of January, any Christmas cards you may have can be taken down to TK Maxx, M&S, Boots or Tesco. These cards will then be recycled and will contribute to planting more trees. Why not help the Woodland Trust achieve their goal of collecting 100 million cards in order to plant 24, 000 trees?http://www.hma.co.uk/News/Latestnews/5riseGetstheGreenLight.aspxeb4a26a9-faee-4bfe-b60e-dd111ee3731aHMA client, developer 4Urban, has been granted formal planning permission to re-model the tired Myrtle Walk Shopping Centre into 5rise a retail and residential destination in the heart of Bingley, West Yorkshire. 4Urban submitted the 5rise planning application in September 2007 setting out plans for a re-modeled retail infrastructure and the addition of a residential build containing 86 apartments. HMA has been involved from the outset putting together a fully comprehensive service to support 4Urban's planning application. We produced vital CGIs with accompanying animations of the proposed development, provided essential PR support and advice and developed a 5rise website, which allowed for public feedback creating a crucial communication platform. The planning permission is fantastic news and we now look forward to working with 4Urban as the actual development process takes place.http://www.hma.co.uk/News/Latestnews/NicolaisinthePink.aspx2c6b013b-3db0-402d-be92-679c0d557d1eOur Digital Media Director, Nicola Seal held her annual 'Pink Party' this weekend in aid of Breast Cancer Care. The party was a sea of pink with guest donning, cerise, baby, powder and electric pink. All the food was pink too, with salmon pie, chilli, pink cheesecake and a pink chocolate fountain with strawberries and marshmallows. There were games galore and pink prizes PLUS 2 x £50 vouchers for Mark Riley Hairdressers kindly donated by Mark Riley himself.The night was a complete success with Nicola being the perfect hostess to her thirty guests and a magnificent total of £448 was raised for Breast Cancer Care."All the guests stood by the dress code of PINK, even the men! This is the second year I've held a Pink Party and we've quadrupled the amount raised from last year's efforts. We raised a huge amount of money and I would like to thank all who came and Mark Riley for his generous donation," said Nicola Seal, Digital Media Director."Next year it will be even better and pinker of course!http://www.hma.co.uk/News/Latestnews/HMAvManchesterUnited.aspx7de6aabb-a02e-4e21-a1c8-105338ef4958It's not often a digital marketing agency has the opportunity to go head to head with a premiership team but on 29th November we will do just that!HMA has been nominated and short listed for a national FRESH Digital Award for our work with The Cornerhouse in Nottingham and we will be competing against Manchester United's marketing team to lift the award."The Fresh Digital Awards are a real benchmark for digital excellence and are in association with some well respected names including Yahoo and Media Week. We are hoping we can make this our third FRESH Award in four years," said Rob Hill Managing Director.http://www.hma.co.uk/News/Latestnews/HMA5risetotheoccassion.aspx4914e089-2c3a-4613-9d6b-79d4681ea8f8HMA has been appointed to deliver a digital marketing campaign and PR service by 4Urban for their proposed Bingley development, 5Rise.5RISE is set to be a landmark mixed use development comprising quality one and two bedroom apartments, complimented by a modern shopping centre and enhanced library facility.HMA will be providing a comprehensive service which will include branding, CGI's, website, PR and printed work.http://www.hma.co.uk/News/Latestnews/DigitalReviewforMEPC.aspx6d29398d-3dae-45ce-ad5b-9076c07ffe63HMA has delivered the second stage of a comprehensive digital review for MEPC, one of the UK's leading developers of sustainable business communities.Having already completed a major update of MEPC's corporate site, the focus has recently been on its eight business communities. Formally eight different websites, MEPC's new online presence brings the portfolio together providing a focused, consistent approach. It was important to ensure MEPC's brand guidelines were adhered to, allowing each business community site to sit under the MEPC umbrella brand whilst still retaining its own identity.Most content, both text and images, is updateable by MEPC via HMA's content management system which has been developed to work with solutions of this nature. The system provides a flexible platform to add, edit and delete content and also features:Navigation editing to add, move and delete pagesPreview facilityRollback facilityHide facilityPublish & Expiry date (enable updates to be scheduled for posting live or removal on a specific date at a specific time)By working closely with the marketing teams at MEPC and their business communities, HMA have produced a forward-thinking digital solution which has the flexibility to evolve and develop to MEPC's requirements now and in the future."HMA has provided an exceptional service on many levels. The teams understanding of our brief and corporate guidelines has made the process far easier than it could have been - working with HMA on this project has been a rewarding and exciting experience. I would recommend their web services without hesitation." Amber Kennedy, Marketing Manager, MEPC Limited. http://www.hma.co.uk/News/Latestnews/AdecadeofCGIs.aspxc255f10a-9d2a-4ceb-9fdb-01d5ca370d97HMA3D director Steve Pickup, celebrates ten years with the company this month. Steve, who was one of the first people in this field back in 1997, has seen CGI's within the property sector increase in demand throughout the decade since he left university and joined HMA.“Demand for CGI's in the property market has rocketed in the last few years. They are used for numerous reasons with wide reaching benefits, including securing planning permission, off plan selling and fixing funding for prospective developments,” said Steve.31 year old Steve started at HMA3D in Yorkshire and now works from our London office designing CGI's for the UK's property market. Working with developers, architects and town planners alike, Steve has been involved in some landmark developments over the past ten years. Indeed the first projects he worked on included Chelsea Village the redevelopment of the Chelsea FC ground, Barratts Thames Barrier Development and Barratts Kensington, all of which are now well and truly part of the landscape. Earning both national and international recognition - what a ten year legacy? “Years have proved more and more competitive but we have the reputation for delivering with the need for minimal client input due to our vast experience. It has, in a way, become second nature - we can read between the lines and fill in the gaps if necessary which is essential in some instances."“I am looking forward to the next ten years! With computers still pretty much doubling in power every couple of years, it means we are now really able to harness this power to create more and more realistic animations and illustrations. Over the past five years global illumination has been established as the lighting model of choice with rendering software and as software companies hone this technology further it just gets better and better, allowing us as illustrators to create more and more realistic imagery in much shorter time frames than we ever thought possible,” said Steve He continues: “One area that I think is really going to make a big difference is real-time 3D. It's been around for a while in the game industry allowing you as a user to walk around a 3D space and not be constrained in what you can look at. Its making the transition over to the architectural visualisation market for a few years now and is still in its infancy but with increasing graphics hardware capabilities and more mature software being developed, its starting to look like a very promising and interesting area over the next few years.http://www.hma.co.uk/News/Latestnews/HMACreatesanOptimumSolution.aspx9dae4990-0d47-4455-be1c-c8ac5822ea7aThe Optimum Reports system branded as ‘o-track' records and reports on how pupils are making progress through the school in their Key Stage and shows if they are meeting the national average and the targets set by their teachers. This original system required Optimum Reports to visit the individual schools to install the system. HMA therefore came up with a solution that not only saved on time but also on money!We installed a web based system which schools can access via a user name and password, allowing each school to run reports on their individual pupil's data online. We also added an administration area for Optimum Reports so they could set up a NEW school once they become a subscriber or remove those schools who do not re-subscribe. This system will be available online from September 2007! "The system works perfectly and looks great - we are really happy with it. We can not thank you enough for doing everything we asked for. Our thanks to Jon and all those who have worked on this at HMA," Tom Parkinson, Optimum Reportshttp://www.hma.co.uk/News/Latestnews/LWLGettheHMAPRTreatment.aspx4c2f201a-1e99-4021-951f-3f5df3a9b762Lingfield Warehousing Limited (LWL) is the latest company to sign up for HMA's Public Relations service.LWL is one of the North East's premier storage, handling and logistics providers with over 25 years experience. Based at Lingfield Point in Darlington, LWL offers 650,000 sq ft of ambient storage space. Including tailored storage solutions across a wide variety of business sectors. Our brief is to create greater awareness of LWL and their services to potential clients across the country. We will also be responsible for producing and updating their existing internal newsletter."Lingfield Warehousing are looking forward to having HMA on board to help inject more pro-activity into our PR. Their reputation for delivering results for their clients has lead us to their door and it is a partnership that I am very much looking forward to getting underway," Alan Grant, Lingfield Warehousing Managing Director.http://www.hma.co.uk/News/Latestnews/AMagnumTaskforHMA3D.aspx124f05c2-c891-4234-a9bb-1965b018bc2bA new property refurbishment taking place in the heart of London, has called upon the expertise of HMA 3D.Magnum Groups' 95 Aldwych refurbishment, is located on the north-east side of Aldwych and is set to provide top quality office accommodation spanning 8 floors. The 4 CGI's we produced were commissioned to aid the letting of the office spaces. The images show the layout of the office space with and without furniture plus the prospective ground floor reception, plus the USP of this refurbishment, which includes good natural light, Cat II lighting and new suspended ceilings.http://www.hma.co.uk/News/Latestnews/ClaireMakesPropertyWeek.aspx58ecfcc9-7e35-4353-b99b-8c13831aeea2Our PR Manager attended Property Week's 1st Friday Club in Manchester on 1st June, the networking event for the property industry's newest professionals.Claire was invited to attend this new initiative and our PR girl did us proud, even getting her mug in the latest edition of Property Week! As you can see, she had plenty to say for herself, but that's Claire Our PR Manager attended Property Week's 1st Friday Club in Manchester on 1st June, the networking event for the property industry's newest professionals.Claire was invited to attend this new initiative and our PR girl did us proud, even getting her mug in the latest edition of Property Week! As you can see, she had plenty to say for herself, but that's Claire.